Makaju Launches ‘Premium Interior Package Exclusively for Grenadier
KC Motors’ vehicle apparel brand MARQUAGE has collaborated with Chabot Motors, the official importer and distributor of INEOS Grenadier in Korea, to unveil a ‘Premium Interior Package exclusively for the Grenadier’.
This exclusive premium interior package for the ‘Grenadier’, unveiled by MARQUAGE, was designed to maintain the authentic charm of the Grenadier as a true off-roader while enhancing the luxury and comfort preferred by domestic consumers. In particular, reflecting the needs of customers who want satisfaction in daily and long-distance driving alongside the Grenadier’s core off-road performance, the focus was placed on implementing a highly refined interior space while preserving the vehicle’s functionality and analog sensibility.
The core of this package lies in various leather-based options.
Customers can individually select leather suited for seats, door trims, steering wheel, and various grips, or create various combinations to complete their own unique Grenadier. Colors are offered in three options — Brown, Beige, and Navy — while quilting patterns come in three styles: Horizon, Vertical, and Diamond. Additionally, a total of five stitch colors — Red, Orange, Beige, Brown, and Navy — can be combined, enabling customization tailored to each customer’s taste and lifestyle.
Another advantage of this package is the strengthened customer choice through product configurations designed to suit budgets and preferences. Point customization, focused on the steering wheel and handles, starts at approximately 2.5 million KRW, while the full package including seats and door trims is configured at over 10 million KRW, allowing customers to choose according to their desired direction.
The core leather is a premium automotive-grade leather from Germany’s BADER, utilizing top-tier automotive leather supplied to global premium car brands such as Mercedes-Benz, BMW, and Audi, offering excellent durability, tactile quality, and long-lasting performance. Combined with KC Motors’ premium interior development capabilities accumulated over many years, this package is expected to deliver the highest level of craftsmanship in Korea.
This interior package is available through official collaboration with Chabot Motors, with consultations offered at Grenadier showrooms nationwide, where customers can receive professional guidance from the time of vehicle purchase. Customers can also directly inspect and compare actual leather colors, quilting patterns, and stitch samples at the showroom to configure their own unique style.
